trade shows

4 Important Hurdles to Overcome in Trade Shows for Export Marketing

“4 Important Hurdles to Overcome in Trade Shows for Export Marketing” describes four potential obstacles to overcome for a trade show success. Do it right, and you can boost your company’s profile significantly. They involve choosing the right trade fairs to participate in, setting particular goals, cost and logistics.

Why should Trade Fairs be included in Export Marketing Strategy?

Internet plays an important role in export marketing. “Why should Trade Fairs be included in Export Marketing Strategy? ” describes the reasons to include trade shows for export promotion. They include reach your target, face to face with clients, building rapport & relationships, and generating sales lead.